Description
£32,000 to £35,000 per annum Full-time. Permanent Based: Victoria Place, Woking
Are you an experienced digital and design-focused marketer with a passion for the performing arts and a flair for creativity, analysis and innovation?
Marketing Manager
As Marketing Manager, you will play a key role in strengthening Italia Conti's brand, visibility, and engagement across all digital channels. Reporting to the Head of Marketing, you'll deliver visual and written content that showcases our work, expands our reach, and enhances user experience.
Key Responsibilities
- Develop and maintain the Italia Conti website, ensuring strong SEO and GEO performance.
- Create digital and print assets aligned with brand guidelines.
- Manage day-to-day social media activity and paid campaigns across Meta, Google, TikTok, and other platforms.
- Support e-commerce functionality for short course bookings.
- Monitor and report on campaign performance, using analytics to drive ROI.
- Contribute to website development and digital strategy.
- Assist with internal and external events and occasional Front of House duties during peak production periods.
About You
- Digitally savvy, proactive, and imaginative, with strong design and copywriting skills.
- Highly organised and collaborative, with the confidence to suggest practical ideas.
- Skilled in analytics and problem-solving, with an eye for detail and brand consistency.
- Flexible and adaptable, thriving in a fast-paced, creative environment.
Why Join Us? This is an exciting time to join Italia Conti. Our purpose-built Woking campus, opened in 2022, brings 650 students, staff, and 15 courses together under one roof, enabling bold artistic and organisational growth. With expanding degree and postgraduate pathways and a rapidly evolving digital landscape, your work will be central to shaping how we communicate our story and future.
If you're energised by leading digital marketing activity, growing audiences, and making a tangible impact within a values-led performing arts institution, we'd love to hear from you.
- Creating digital assets and visual content in line with design briefs and brand direction set by the Head of Marketing.
- Designing and producing digital assets as a central part of the role, in line with briefs and brand direction set by the Head of Marketing, working with the Marketing Assistant to create graphics, videos, animations and other content for websites, social media, email, paid advertising and print materials.
- Keeping the website up to date and managing its ongoing development with accurate, relevant and engaging content and creating and updating website banners, graphics and landing pages. Ensuring website updates follow basic accessibility standards. Helping to keep online enquiry forms clear, working and linked to the right internal processes.
- Managing technical, on page and off page SEO and GEO to improve search performance and maintain a high site health score and domain authority.
- In partnership with the Head of Marketing and Marketing Assistant, designing visuals optimised for different digital platforms including Instagram, LinkedIn, BlueSky, X, YouTube, TikTok and Google Ads. Checking online information is accurate and up to date across channels.
- Keeping informed of digital trends and proactively adapting strategies to align with platform best practices.
- Apply the brand identity consistently across all digital channels.
- Managing digital asset libraries and organising content for easy access and repurposing.
- Liaising with external designers, developers or agencies when required.
- Monitoring the performance of creative campaigns, and channels using analytics tools (i.e. Google Analytics, Meta Insights etc.).
- Analysing engagement data and iterating on designs for improved outcomes.
- Conducting A/B testing on visuals or ad creatives to determine effectiveness.
- Leading on paid advertising across Meta platforms, TikTok and Google.
For further details of how to apply, visit: italiaconti.com/about-us/work-for-us
Closing date for applications: Thursday 11 December 2025.
Initial interviews expected to take place w/c 15 December 2025
Candidates must have the right to work in the UK. Please note that only applicants shortlisted for interview will be contacted.
At Italia Conti, we foster a culture where ideas and perspectives from all people help us innovate, grow, and create the best environment for our students and staff. This approach ensures we remain relevant in a rapidly changing world.
Equality, diversity, and inclusion are central to who we are. We value and respect every individual’s unique contribution and strive to create a workplace where everyone can thrive and reach their full potential. Inclusivity is embedded in everything we do.
We actively encourage applications from suitably qualified candidates regardless of sex, gender, race, disability, age, sexual orientation, or religion or belief.