👉Get free email job alerts!

Audiences Manager: Ticketing + Sales, Soho Theatre Company

  •  London
  •  Â£30k-40k
  •  Full time
  •  Closes August 9, 2026
  •  jobs@sohotheatre.com
  • #Theatre
New

Description

Job Summary

The Audiences Manager: Ticketing + Sales sits within the Communications team, leading the ticketing and sales function across Soho Theatre, combining operational delivery with a strong commercial focus - using systems, pricing and audience insight to grow income.

Job Description

Ticketing
Lead the setup and management of all shows and events in Spektrix and on the Soho Theatre website.
Own ticketing operations across both venues, ensuring systems, processes and on-sales run smoothly and efficiently.
Act as the main contact for producers and visiting companies on ticketing, including event builds, allocations, offers and reporting.
Manage relationships with external ticketing partners, including pricing, product setup and performance against targets.
Support the delivery of pricing strategy, including dynamic pricing.
Ensure ticketing data, reporting and processes are accurate, consistent and useful across teams.

Revenue & Sales Growth
Drive ticket income and secondary spend across Soho Theatre activity.
Identify and deliver opportunities to increase revenue, including packages, memberships, merchandise and pre-ordered products.
Work closely with the Head of Audience & Sales to develop and implement sales strategies.
Oversee the development of group bookings and schools' offers.
Monitor sales performance and contribute insight and reporting to inform decision-making.

Audience Experience
Ensure a strong end-to-end audience experience, from booking through to post-show communication.
Oversee ticketing communications, ensuring clear, timely and accurate information for audiences.
Lead customer care standards, managing escalated issues and supporting a responsive, audience-focused service.
Champion accessibility across ticketing and audience processes.

Team Leadership
Line manage Ticketing Officers, supporting performance, development and day-to-day delivery.
Manage team rotas and casual staffing to ensure effective operational coverage.
Lead training on Spektrix and ticketing processes across Ticketing, Bar and Operations teams.
Ensure clear communication between daytime and evening teams.

Job Requirements

Experience
Demonstrable experience working with ticketing systems, technology platforms and associated processes.
Experience of leading, supporting and motivating teams.
Experience delivering excellent customer service.
Experience or understanding of pricing strategy, including dynamic pricing.

Skills
Confident communicator, able to engage effectively with a wide range of people and stakeholders.
Proficient in ticketing systems (e.g. Spektrix), CMS platforms and email marketing tools (e.g. Dotdigital).
Strong customer service skills, with a focus on delivering an excellent audience experience.
Proven ability to manage and support a team.
Excellent organisational skills and attention to detail.

Job Responsibilities

General Responsibilities

Work collaboratively across Soho Theatre to maximise audiences, revenue and audience engagement.
Uphold Soho Theatre's commitments to equality, diversity, inclusion and access.
Promote Soho Theatre's programme and values internally and externally.
Attend relevant meetings with colleagues, producers and partners.
Play an active role in first nights, press nights and key events.

How This Role Contributes

Drives ticket income and secondary spend across Soho Theatre Group
Leads a sales-focused ticketing team
Supports commercial decision-making through data, pricing and insight
Builds strong relationships with producers, visiting companies and internal teams
Delivers a seamless and high-quality audience experience

How to Apply

More arts jobs!